Missguided SS21 Multi-Product Design Brief
Interview Project brief to design a capsule collection for the Missguided customer. I focused on outfits that could be work from day to night. Mixing materials so the customer can create any look they desire. Using super girly shapes, broderie sleeves, puff hems, lightweight knitwear and adjustable trenches for versatility. I researched brands like 'For Love and Lemons', and wgsn for key shapes as well as Misguided's main competitors.
Werder Bremen - Icon Collection
I designed the SV Werder Bremen X Umbro unisex Icon Pack, focusing on Werder Bremens rich history and mixing fabric textures for a unique collection.
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For A/W’21, the collection pays homage to Werder Bremen’s iconic stadium, the Wohninvest Weserstadion. This features as a small green label with a white pictogram of one of the four light posts that illuminate the pitch.
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Key styles include the Bremen tee and windbreaker which both feature reflective prints on the back. The pack also includes black sweaters, a white and a black hoodie, a cargo jog pant and cargo shorts.
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This was also redesigned for other clubs such as Schalke, West Ham and England FC.
