top of page
Missguided SS21 Multi-Product Design Brief
Interview Project brief to design a capsule collection for the Missguided customer. I focused on outfits that could be work from day to night. Mixing materials so the customer can create any look they desire. Using super girly shapes, broderie sleeves, puff hems, lightweight knitwear and adjustable trenches for versatility. I researched brands like 'For Love and Lemons', and wgsn for key shapes as well as Misguided's main competitors.
Jack Wills Girlswear AW23
The below showcases a few key looks from our Jack Wills AW23 collection. Focusing on Jack Wills core branding themes, such as bold checks, shacket shapes, collegiate styling with stand-out graphics and ensuring I follow their strong English heritage identity.
Capsule 1
Capsule 2
Capsule 3
Capsule 4
bottom of page